Whether you’re exporting solar products, electronics, or industrial parts—email is still your best B2B channel.

But generic outreach doesn't work. Exporters today need smarter targeting, better timing, and faster iteration.

Here’s a simple checklist to help you structureexport-focused email campaignsusing SaleAI.

a. Start with Verified Company Leads, Not Random Emails

Don’t buy a list. Build one based onreal trade activity.

How:

UseTradeLink AI Insightsto:

• Search by product or HS code

• Filter by country and date

• Export top importers/exporters of your category

Then, useEnterpriseScopeto find decision-maker emails.

🎯Target leads that already import what you sell.

b. Segment by Market Type, Not Just Region

Don’t send the same message to a distributor and a retailer—even if they’re in the same country.

How:

In SaleAI, tag leads by:

• Buyer type: agent / importer / factory

• Industry (auto-selected based on data)

• Trade frequency (monthly, seasonal, etc.)

🎯More segmentation = more relevant messaging = higher replies.

c. Write Emails That Match Trade Intent

Forget “Hope this finds you well.”

Start with why you’re reaching out—and back it up with data.

How:

UseSmart GenerateinEmail SmartReachto:

• Draft intros using trade info (“We noticed your recent imports of X”)

• Adjust tone by market (formal/informal)

• Auto-insert product value statements

🎯Make your offer about them, not about you.

d. Use a Campaign Timeline, Not a One-Off Send

Sending one cold email won’t work. You need a structured sequence.

How:

InTask Manager, build:

• Email 1: Introduction + product value

• Email 2 (Day 3): Add use case or certifications

• Email 3 (Day 6): Soft CTA + FAQ attachment

SaleAI tracks opens, clicks, and lets you adjust mid-sequence.

🎯Most B2B replies happen on email 2 or 3—not email 1.

e. Track What Matters: Clicks, Replies, and Bounce Rate

Forget vanity metrics. Focus on:

• Who clicked product links?

• Who replied, and with what intent?

• Which templates perform better by region?

UseEmail Statsto break this down by task, template, or lead segment.

🎯This lets you iterate fast and drop underperforming versions.

f. Keep It Legal and Branded

Exporters can’t afford spam complaints. Use verified domains and signatures.

How:

InSend Setting:

• Add your company domain (DNS verified)

• Use an official reply email (no Gmail)

• Create branded signatures with logo, website, and contact info

🎯Higher deliverability = more chances to convert.

Real Example: Exporting Power Tools to the Middle East

1. Search HS code for power tools in UAE

2. Export list of 30 buyers

3. Use SmartReach to send 3-step email campaign

4. Open rate: 41%, reply rate: 11%

5. Closed 2 orders from top 5 leads

Final Thought: Email Still Wins—If You Use It Right

For exporters, a good email strategy isn’t just writing—it’s:

• Knowing who to target

• Saying the right thing

• Following up at the right time

• Learning what works and repeating it

SaleAI ties this all together in one system.

👉Build your next email campaign in SaleAI