When Shanghai BrightTech Co., Ltd., a mid-sizedindustrial equipment exporter, began looking to scale their international sales, they faced familiar challenges:

✅ Long sales cycles
✅ Inconsistent lead follow-up
✅ Limited bandwidth for multi-channel outreach
✅ Difficulty identifying the most promising buyers

“We were generating leads, but too many were going cold,” said Lisa Chen, Head of International Sales.
“Our team just couldn’t keep up with follow-ups across LinkedIn, email, and WhatsApp. We knew we needed a better system.”

The Turning Point: Adopting AI Marketing Automation

In early 2024, BrightTech’s team started evaluating solutions to:

✅ Automate lead nurturing
✅ Personalize outreach across channels
✅ Scale their sales funnel without hiring more staff

After reviewing several platforms, they choseSaleAIfor its:

✅ Seamless integration ofdata-driven lead intelligence
✅ Unifiedmulti-channel automation(LinkedIn + Email + Chat)
✅ AI-poweredpersonalization and lead scoring

Building an Automated Export Sales Engine with SaleAI

Here’s how BrightTech implementedAI marketing automationwith SaleAI:

1️⃣ Smarter Lead Targeting

✅ UsedTradeLink AI Insightsto identifyfast-growing markets
✅ Enriched buyer profiles withAutomated Business Data
✅ Mapped decision-makers usingCorpDomain Check

Result:Higher-quality leads entering the funnel.

2️⃣ Automated Multi-Channel Outreach

✅EnterpriseScope+Automated Social Datato drive LinkedIn connections
✅Email SmartReachforpersonalized email sequences
✅Cognitive Automation Allyto handle24/7 chat engagement

Result:3x increase in initial prospect engagement rate.

3️⃣ Intelligent Lead Nurturing

✅ Dynamic content sequencing based on buyer stage
✅ Automated follow-ups triggered byemail and chat behavior
✅ AI-driven lead scoring to surface hot leads to sales

Result:45% faster conversion from first contact to closed deal.

The Outcome → 45% Sales Increase in 6 Months

Within 6 months of implementingSaleAI’s AI-powered marketing automation, BrightTech achieved:

✅45% increase in international sales
✅53% improvement in lead-to-opportunity conversion rate
✅ 2x faster sales cycles for mid-market buyers
✅ 30% increase in repeat sales due toimproved buyer relationships

“Our team now spends more time closing deals, not chasing cold leads,” Lisa Chen said.
“SaleAI has helped us scale smartly and stay ahead in competitive global markets.”

Key Takeaways for Exporters

BrightTech’s story highlights key lessons for exporters:

✅Multi-channel automationis essential for global engagement
✅ AI-drivenpersonalizationdrives better buyer relationships
✅ Automatednurturing and lead scoringaccelerates pipeline velocity
✅ The right platform can scale your team’s capacity without adding headcount

Final Thoughts

AI marketing automation delivers real results for exporters.

By adopting a unified, AI-powered approach with SaleAI, exporters can:
✅ Engage buyers across channels
✅ Nurture leads systematically
✅ Close deals faster
✅ Scale international sales with less manual effort

Ready to transform your export marketing?
👉Explore how SaleAI can help today🚀